Zenith unveils its all new DEFY Extreme E Copper X Prix ahead of championship's South American debut
As pioneering off-road series Extreme E gears up for its debut race in Chile this weekend (24/25 September), Founding Partner and Official Timekeeper, Zenith, unveils its third special edition watch, the DEFY Extreme E Copper X Prix. The exclusive, limited-edition chronograph features a unique design to mark Extreme E’s brave foray into the Atacama Desert, near Antofagasta.
The Antofagasta Minerals Copper X Prix will take place in one of the foremost copper mining areas and one that is incorporating an innovative and sustainable approach to its operations, The DEFY Extreme E Copper X Prix, a limited edition of 20 pieces, combines carbon fibre and titanium with earthy tones that reflect the copper mines of the region, while incorporating recycled and upcycled elements from the championship.
Conceived with ruggedness and durability in mind, the DEFY Extreme E Copper X Prix is designed to take on the electric series’ thrilling off-road course in one of the Earth’s most remote environments. Based on the DEFY Extreme Carbon, the world’s lightest and most robust 1/100th of a second automatic high-frequency chronograph, the DEFY Extreme E Copper X Prix comes in the official colour of warm coppery-brown.
Bringing sustainability and environmental awareness to the forefront of Zenith and Extreme E’s partnership, the DEFY Extreme E Copper X Prix is delivered with a rubber strap infused with materials of upcycled Continental CrossContact tyres that were used in the 2021 season’s races. Matching the Copper X Prix copper-brown accents on the dial, the Velcro strap features a black rubber central element surrounded by a brown corduroy-effect rubber inlay.
The DEFY Extreme E Copper X Prix is delivered with two additional straps in black rubber and black Velcro, which can be easily swapped without any tools by using the case back’s ingenious and intuitive quick strap-change mechanism.
Ali Russell, Chief Marketing Officer at Extreme E, said: "We are delighted that our official timekeeper and Series Founder, Zenith, has created yet another stunning chronograph – this time to mark our series’ first ever race in Chile.
“With the clever usage of upcycled race materials, the DEFY Extreme Copper X Prix completely embodies Extreme E’s sustainable philosophy. The design also looks incredible and is tough enough to withstand the rigours of the challenging and remote race location in the Atacama Desert.”
The DEFY Extreme E Copper X Prix will be made in a limited edition of only 20 pieces and will be available exclusively at ZENITH physical and online boutiques around the world.
Extreme E's South American debut, the Antofagasta Minerals Copper X Prix, begins this weekend (24-25 September). Find out where you can watch the action here.
